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Welcome to the Land of Ideas!

Ideas are our most valuable resource, guaranteeing a future worth living. We look for good ideas and the people behind them. We connect, honour and visualize what we find. This is how we promote Germany at home and abroad.

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The people in our network stand for inspiration, openness, and bold action. They are our ambassadors for a sustainable, liberal-minded Germany. Our goal is to bring creative minds together and honour their commitment to our future. We support an exchange of ideas with other countries to foster international dialogue.

Together with partners from business, politics, science, and society, we realise ideas competitions, publications, exhibitions, delegation trips, and virtual platforms. Through encounters and networking, we create a climate that turns ideas into innovations.

Germany – Land of Ideas was founded in 2006 by the German Federal Government and German business and industry.

What We Do

We know how contemporary location marketing works, how to identify innovations, publicise them, and create a network for the protagonists. If you wish to create attention for topics, ideas and people with projects, we are the right partner. Please feel free to contact us.

Are you interested in the Land of Ideas? We look forward to welcoming you, and will be glad to personally provide you with more information at any time.

One reason why our projects are so successful is that ‘Germany – Land of Ideas’ works closely with partners from politics, business and the media.

Conferences and Events

We have organised more than 3,000 events of various sizes and formats to date, and are happy to support you with your event as a partner. We use our brand to draw attention to conferences on socially relevant topics. Our initiative’s representatives regularly speak at events on topics such as location marketing or trends in innovation, and present innovative projects at trade fairs and conferences, e.g. the Day of German Industry, Hannover Messe, and CeBIT. We work with partners to develop entirely new event formats – from concept to execution.

Sample projects: DLDCampus, africaXchanger

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